Baitcal is an American entertainment company that produces, distributes, and licenses content worldwide. Our extensive library of TV shows, films, literary works, and historic African-American footage featuring legendary figures has been viewed worldwide.
The company operates under the trademarked brand names of Baitcal Publishing and Baitcal Studios. Our primary objective is to develop unique concepts for film and television and create new frontiers in entertainment. We are a fast-growing supplier of digital streaming content, offering live and on-demand programming through company-owned streaming platforms.
We conduct our current operations through our two primary operating subsidiaries:
Baitcal Studios produces and distributes media content globally. The company has delivered numerous award-winning films, including “From Africa to the White House,” featuring Academy Award winner Louis Gossett Jr., Angela Bassett, and Emmy Award winner Glynn Turman, as well as the Pan-African Film Festival “Best Feature Documentary” winner Unsung Heroes of Soul: The Philly Sound.
Baitcal Publishing develops and distributes a unique collection of books that explore untold accounts of American history. Baitcal Publishing puts the compelling power of these stories in the hands of socially conscious readers. Our latest release, Valley Chronicles: Told and Untold Stories of the San Fernando Valley by Crystal Jackson, is a comprehensive historical narrative and photographic archive documenting the evolution of one of Southern California’s most significant regions. Our top-selling title, "Memoirs of a Deputy Coroner: The Case of Marilyn Monroe," is a riveting real-life account of Marilyn Monroe's official investigation, viewed through the lens of the African American deputy coroner who signed her death certificate.
Our publishing division also manages the company's digital media library of historical interviews, speeches, and footage from American history. Baitcal's extensive database includes a treasure trove of rare content and digital images from the mid-20th century to the present.
Baitcal owns an extensive library of video, photos, and audiotapes documenting the African-American experience over the past half-century. Our archives feature some of the most prominent figures in American history, including exclusive interviews with Rosa Parks, Muhammad Ali, Dick Gregory, Imam W. Deen Mohammed, Eddie Murphy, Louis Gossett, Jr., Quincy Jones, Isabel Sanford, Nancy Wilson, Rick James, Dr. Benjamin Hooks, Minister Louis Farrakhan, and more.
Alongside our extensive historical footage library, we create and oversee proprietary digital media. Our entertainment portfolio includes exclusive titles spanning TV shows and films, including miniseries, documentaries, news, music, religion, and more. We aim to produce unique, innovative, and exclusive content across various television and film genres. Our programming targets African-American audiences, offering high-quality content to one of the U.S.'s most underserved markets.
Founded in 1972 by Lionel Grandison, Baitcal has become an iconic entertainment company with four decades of communications experience. Since its inception, the company has focused on growth, diversification, and inclusive representation.
"Playing an instrumental role in helping stories of history and culture reach a broader audience continues to be our goal," states Lon Grandison-Muqaddin, president of Baitcal. "Our vision to achieve this is through the use of streaming video platforms and finding like-minded partners to strengthen company brands and broaden our scope of operations."